We understand that our profitability depends on healthy communities, growing economies and the responsible use of scarce natural resources. We integrate these issues into our business through our five shared imperatives for sustainable development. 

Our five shared imperatives tackle the five most material issues for our business. They give us global focus and alignment, while allowing local markets to respond to local needs. These imperatives are ‘shared’ because we can tackle joint risks only in partnership with those who also face them. By working together with local communities, suppliers, governments, consumers and beyond, we can develop shared opportunities to the benefit of all.